Audi India mentioned that the reason for the hike in prices is due to the weakening of the rupee and other rising input costs. The company currently has a strong lineup of models across all segments in India.
Balbir Singh Dhillon, Head of Audi India, said,
“At Audi India, we strive to give our customers the best, but the rising input costs and currency fluctuations have put a strain on our cost structures and we are forced to make amends to prices. “
“Starting January 01, 2021 our model range will see a price revision of up to 2%. While we have tried to absorb the impact at various levels, the current situation necessitates an increase in price for sustainable growth.”
Mr Dhillon further added, “Continuing our focus on customer-centricity, we have ensured that the impact is as minimal as possible. We are offering several service related packages that will ensure ease of…