Seat will launch an entry-level ‘urban electric vehicle’ with a price of £17,000-£21,000 in 2025.
The new machine will be based on the modified ‘MEB-Lite’ platform for compact vehicles that will also underpin a Volkswagen ID 1 model launched by that date. Notably, Seat has now again been given responsibility to lead the development of that platform for the whole Volkswagen Group.
Seat boss Wayne Griffiths first announced the plan to launch a compact EV last month, although at that date indicated that the model would carry the branding of sister firm Cupra. But at the firm’s annual media conference, the firm suggested the branding has switched back.
That would tie in with the entry-level target price for the car, with Seat targeted at affordable motoring, while Cupra is pitched as a ‘premium performance’ brand attracting higher prices.
Griffiths said previously…